Raquel Ortega
raquel ortega | art director
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Ax Billy

AX BILLY GRILL & SPORTS BAR: EUGENE, OR

 

 

Building Brand Identity + Recognition 

 
Above Old Logo design:

Above Old Logo design:

 
Above New Logo design:

Above New Logo design:

 
 

New Branding:

 
 
 
 

Video Spot:

 
 
 
 

Concepts for Social / Print:

 
 
 

Agency: Allen Hall Advertising

CDs + Strategy: Lina RodeCameron Kokes

Account Manager: Spencer Crain

Art Direction + Design : Yours Truly  

Copy: Allison Graaff

Media Planner:  Meredith Robinson